Understand the key differences between search rankings and AI citations, and how to create content that performs in both.

Forming a job search support group or job networking group can be a great way to help find work. Here's how you can do it.

How to create how-to content Great how-to content is born once you know your goals for that content, understand whom you’re writing to, and know exactly what your content will help them accomplish.

How-to pieces can help build visibility, trust, and respect for your brand. Here are five important tips for creating how-to content.

How to create SEO-friendly content SEO-friendly content doesn’t have to be difficult or time-consuming, provided that you understand how on-page SEO can work alongside your content. Here’s how to ...

When using ChatGPT, think of it more as a writing and research assistant to help you with certain, but not all, content creation tasks.