Step this way to the metaverse. Roblox has a virtual launch party coming with pop star Ava Max, who will sing songs from her new album Heaven & Hell on Friday. The event is a new way of expanding the ...

Ava Max had a launch party for her album 'Heaven & Hell' in kids' game Roblox, and the whole event was a pure chaotic fever dream.

Roblox has teamed up with music artist Ava Max to host a record launch party on the platform. The singer will be the first artist to use Roblox's new Party Place. The new feature offers a way for ...

Video games are fast becoming big new music venues: Roblox, the popular virtual-world game platform, is following in the footsteps of “Fortnite” to tap artists for performances and special events. Pop ...