Data Analytics is the process of analyzing raw data to gain knowledge and insight for better decision making. Learn more now.

Many executives, and even my family, ask me, "What does a chief data or digital officer actually do?" My answer is simple: I ...

Every company is talking about analytics, but only a handful have a simple data analytics strategy.

What happens to analytics when the strategy isn’t clear? When your strategic objectives aren’t well-defined, a number of bad practices can drag down your analytics efforts.

One business strategy that Wesfarmers has adopted, Lowthorpe explained, is a one-day program focused on data analytics for leadership teams that teach them about data analytics, including the ...

Is your company struggling to to take advantage of it's analytics? It's likely one or more of these items are holding you back.

Data analytics can play a big part in moving the needle. How data is handled and the quality of it is extremely important.

In the digital age today, data analytics and marketing are closely interconnected. Data analytics plays a crucial role in shaping modern marketing strategies and help brands achieve results. By ...

A data scientist applies “the scientific method and machine learning techniques to find patterns in data to make predictions, said Brian Letort, adjunct instructor of data analytics at Southern New ...

Descriptive analytics refers to a process whereby historical data is interpreted to understand changes in business operations.