Write an Executive Summary That Sells Executive summaries seem simple–until you get them wrong. Make sure you’re following this simple outline.

The mission statement describes your vision and the executive summary is a concise outline of the contents of your business plan.

An industry analysis study and paper generally includes an abstract at the beginning, sometimes confused with an executive summary. The purpose of an abstract is to provide a shorter version of ...

In condensing larger reports (whether quarterly or annual) an executive summary does exactly what it says on the tin. As an addendum to a broader document, the summary briefly outlines the information ...

The tragedy is that the executive summary could be the single most important element of a proposal. Done well, a client could read the executive summary and understand your entire proposal.